Three innovation awards for VARTA Consumer: The Powerpack and LED Book Light both secure prizes at Plus X Awards 2013
VARTA Consumer products have once again proved they’re among the best. At this year’s Plus X Awards, the company’s new mobile charger Powerpack and clip-on LED Book Light impressed the independent panel and won prizes in a number of this famous competition’s categories.
Fully loaded all the time
Two reasons to be totally thrilled: Varta Consumer’s Powerpack has been selected as the best mobile charger and won the title of “Best Product of the Year 2013”, and, on top of this, it came first in terms of functionality as well! This product gives you up to five hours of additional talk time when your smartphone battery runs out of power. The cutting-edge charger comes with a range of adapters that make sure everyone can get the energy boost they need for their devices. The product is bound to be a huge hit with outdoor sports enthusiasts, businesspeople and the mobile generation. Its compact dimensions make it particularly practical and ensure it fits into just about every bag. The accompanying adapter set for mobile appliances of almost every kind, from smartphones to satnav units, guarantees you the ultimate in flexibility. The Powerpack’s charge level can be checked with a click that lights three blue LEDs, and its modern lithium ion technology ensures it can recharge appliances in next to no time.
Flexible light right up to the last page
It’s easy to use, can be attached wherever you want and angled however you need, while all the time retaining its elegance. Plus, it’s very, very long-lasting. This is clearly what the panel of judges at Plus X Award 2013 also thought, and it is precisely these qualities that made the LED Book Light a winner in the design and functionality categories.
With its 15 cm flexible neck, the practical book light makes sure uncomfortable reading in poorly lit surroundings is well and truly a thing of the past. The integrated, 5 mm cool white LED generates even lighting and has a wide scattering angle for optimum illumination. It’s energy-efficient to boot, getting approximately 26 hours of light out of one VARTA CR2032 button cell. Thanks to its built-in clip, you can attach the LED Book Light quickly and easily to whatever it is you want to read, be it an e-reader, a book or clipboard. Furthermore, it is a real lightweight – the perfect combination of materials ensures it is a mere 36 g, batteries included.
Recommended retail prices
VARTA Powerpack with three adapters: €24.99
VARTA LED Book Light: €9.99
All items come with a three-year warranty.
Further information is available at www.varta-consumer.com or visit the official Facebook page: www.facebook.com/VARTA.Consumer
About the Plus X Award
With a international and independent panel of judges from 25 industries, 22 competent partners and a marketing investment of more than 25 million EUR, the Plus X Award is the world’s largest competition for technology, sports and lifestyle. Plus X Award seals of approval are conferred upon products judged to possess at least one “Plus X” factor. Awards are given for new and innovative technologies, extraordinary design and intelligent, easy to use operating systems. Criteria such as outstanding ergonomic and ecological features, along with the use of high quality material add up to sustainable products with long lasting value and are also honored by the Plus X Award. The competition was created as a brand marketing tool and is being conducted for the tenth time in 2013.
Contact for journalists:
Désirée Kuhm
häberlein & mauerer ag
phone: +49 89-38108-139
Email: varta@haebmau.de
About VARTA AG
VARTA AG produces and markets a comprehensive battery portfolio, ranging from microbatteries, household batteries, energy storage systems to customer-specific battery solutions for a wide range of applications, and, as a technology leader, sets industry standards in key areas. As the parent company of the Group, it operates in the business segments “Microbatteries & Solutions” and “Household Batteries”.
The “Microbatteries & Solutions” segment focuses on the OEM business for microbatteries as well as on the lithium-ion battery pack business. Through intensive research and development, VARTA sets global standards in the microbattery sector and is a recognized innovation leader in the important growth markets of lithium-ion technology and primary hearing aid batteries. The “Household Batteries” segment comprises the battery business for end customers, including household batteries, rechargeable batteries, chargers, portable power (power banks) and lights as well as energy storage devices. The VARTA AG Group currently employs almost 4,000 people. With five production and manufacturing facilities in Europe and Asia, and distribution centers in Asia, Europe and the USA, VARTA AG’s operating subsidiaries are currently active in over 75 countries worldwide.