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Here you can find compilations of our press releases, news about VARTA Consumer Batteries and our products. If you want to be up-to-date with VARTA sign up in our press mailing list. Please contact our press department if you have any further questions.
VARTA Storage Box
Everything in order with the new VARTA Storage Box!
Flashlights, digital cameras, toys and much more accompany us in our
everyday lives. Fully charged batteries are “the” requirement for electronic
devices to work properly. However, they should always be stored properly and readily available.
Portable Power Gesamtsortiment
VARTA presents the new high-performance Portable Powerpack Series
Multi LED Aluminium Lights
High brightness – outstanding design: VARTA introduces the Multi LED AluminiumLights
Elegant design, simple handling and high brightness are the core characteristics of the new Multi LED Aluminium Lights by VARTA – offering all of this at unbeatable value for money.
Primary Round
Innovation “Made in Germany”: VARTA batteries more powerful than ever
VARTA Consumer’s new battery blister packs will be available from retailers starting September: Besides a performance upgrade, the new battery packs mark the launch of the “Best Energy Concept” for primary batteries. Information for consumers on the packaging is structured more clearly and the design has been improved based on the latest market research findings, making it easier for consumers to find the right batteries for
the right devices.
POPAI Award 2014
Gold for VARTA Consumer Batteries
VARTA Consumer made a good showing at the POPAI DACH Awards 2014 at the EuroShop trade fair in Düsseldorf, Germany. The top-selling counter display in the shape of battery won gold in the category travel, leisure and automotive.
LED Bike Light
Shining Brightly For More Safety – VARTA Launches New Bicycle Light Set
Battery-powered bicycle lights have been officially allowed in Germany only since last year. Thanks to its Bike Light Set, VARTA Consumer is set to launch an innovative headlight and taillight that fully comply with German road safety regulation and ensure additional road safety.
Solar Accu AAA 550 mAh
Sun Seekers: The New VARTA Consumer Solar RechargeableBattery Stores Renewable Energy for out in the Garden
Spring is coming, and the gardening season is on its way. When the sun starts to set and twilight approaches, white and colorful garden lights create a memorable atmosphere.
Red Dot Award 2014
VARTA Mini Powerpack wins the 2014 Red Dot Design Award
International success for VARTA: The new VARTA Mini Powerpack has won the 2014 Red Dot Design Award. Earlier this year, two products from the VARTA Consumer portfolio received already the international CES Innovations Design and Engineering Award.
Selfie Shooters
#Selfie_Shooters: Powerful Talents Have a Chance to Win €3,000 in VARTA Consumer’s Photo Contest
Oscar Wilde once wrote: “Be yourself; everyone else is already taken.” There could be no better way to sum up the idea behind VARTA’s #Selfie_Shooters contest.
Indestructible Key Chain
Durability in pocket size – Thenew VARTA Indestructible Key Chain flashlight
The successful Indestructible series now has a new addition: In March, VARTA Consumer will launch its Indestructible Key Chain flashlight, the smallest and newest member of the “indestructible” flashlight family.
CES Award Logo
VARTA Consumer products win international CES Award
Two VARTA Consumer products have achieved international success: Both, the Emergency Powerpack and the new LCD Ultra Fast Charger, have been honored with the CES Innovations Design and Engineering Award 2014.
Summertime is travel time. With its Longlife 4+2 Bonus Packs, VARTA Consumer makes the vacation season a real experience
Long-lasting Longlife batteries will be available in a new Bonus Pack starting in March 2014 – for all fans of the great outdoors and travelers who want “more”.
Promo SS 2014 BigBox
Start with full power into vacation. The High Energy Big Box from VARTA Consumer guarantees worry-free travel
In March 2014, VARTA Consumer will start retailing its powerful High Energy batteries in a practical storage box, offering the perfect way to stock up for the upcoming outdoor and holiday season.

Press contact

Christian Kucznierz
Head of Corporate Communications
VARTA-Platz 1
73479 Ellwangen

Phone: +49 79 61 921-2727

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